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Table 1 Socio-demographic characteristics of the surveyed pet owner population

From: Profiling Italian cat and dog owners’ perceptions of pet food quality traits

Characteristicsn° and % of valid responses
Gender(n = 935)
 Women61.8
 Men38.2
Age(n = 929)
 18–34 years31.5
 35–50 years38.6
 51–64 years22.1
 > 64 years7.8
Geographical area of residence(n = 932)
 Northwest Italy29.0
 Northeast Italy20.5
 Central Italy34.4
 Southern Italy and the Islands16.1
Educational level(n = 893)
 Primary / secondary school14.4
 High school / professional qualification58.1
 Degree / Master27.4
Occupation(n = 931)
 Student15.7
 Housewife8.8
 Retired8.6
 Worker61.5
 Unemployed3.1
 Other2.3
Animal(s) owned (dogs and/or cats)(n = 932)
 Dogs39.4
 Cats30.8
 Dogs and cats29.8